Geoff Gross founded Medical Guardian in 2005 and has since turned it into a leading provider of in-home, mobile and wearable medical alert systems. Empowering older adults to live a life without limits, Medical Guardian helps customers comfortably and independently age in place—and on-the-go. Through understanding the needs and challenges of today’s seniors, Geoff has led the development of advanced product innovation and brand strategy, protecting over 120,000 active customers nationwide. Medical Guardian was named as one of the “Best Places to Work” by the Philadelphia Business Journal in 2015 and 2018, included in the “Philly 100” fastest growing companies in Philadelphia, and listed in Inc. 5000’s list of fastest growing companies in America for the sixth consecutive year in 2018. Geoff was named a Glassdoor Top CEO in 2018, ranking #38 out of 50 in the U.S. small-and-medium-sized business category. In 2016, Geoff was named to the “Most Admired CEO’s” list by the Philadelphia Business Journal. He has also been named a finalist for Ernst & Young’s Entrepreneur of the Year, a “40 under 40” by the Philadelphia Business Journal and Direct Marketing News, and Smart CEO Magazine’s “Future 50”. Geoff sits on the Board of Directors for the Medical Alert Monitoring Association, the National Multiple Sclerosis Society of the Delaware Valley and the Please Touch Museum.